{"title":"Austerity","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSaving has never been so important and these 'energy saving' messages are as relevant today as they've always been.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eIssued early in the Second World War by the \u003cmeta charset=\"utf-8\"\u003eMinistry of Information, these home front posters are now exclusively available from Memory Lane as posters, postcards and magnets. AND, our 100% \u003cmeta charset=\"utf-8\"\u003ecotton tea towels are available to pre-order now!\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","products":[{"product_id":"spirit-of-britain-magnet-4","title":"MAGNET (Pack of 10):  Turn That GAS Down! ML0115","description":"\u003ch3\u003eSold in trade packs of 10 magnets\u003c\/h3\u003e\n\u003ch3\u003e\n\u003cstrong\u003eALSO AVAILABLE AS POSTCARD AND POSTER\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIssued early in the Second World War and one of a series of home front posters issued by the Ministry of Information, its objective was to encourage less use of coal gas to help the national shipbuilding effort.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eEach magnet is 53 x 80mm\u003cbr\u003eCat no: ML0115\u003cbr\u003eBarcode: 5060088442425\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003ci\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca title=\"Spirit of Britain Range\" href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"Memory Lane","offers":[{"title":"Default Title","offer_id":36714883350684,"sku":"ML0115","price":6.75,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/magnet-gas-mockup_0c640566-fbad-4da0-8467-9e0a210718de.jpg?v=1604316546"},{"product_id":"light-magnet","title":"MAGNET (pack of 10): Switch Off That LIGHT! ML0114","description":"\u003ch3\u003eSold in trade packs of 10 magnets\u003c\/h3\u003e\n\u003ch3\u003e\n\u003cstrong\u003eALSO AVAILABLE AS POSTCARD AND POSTER\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIssued early in the Second World War and one of a series of home front posters issued by the Ministry of Information, its objective was to encourage conservation of electricity for aircraft manufacture.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eEach magnet is 53 x 80mm\u003cbr\u003eCat no: ML0114\u003cbr\u003eBarcode: 5060088442418\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003ci\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\" title=\"Spirit of Britain Range\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"Memory Lane","offers":[{"title":"Default Title","offer_id":36714887970972,"sku":"ML0114","price":6.75,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/magnet-light-mockup_d2351f07-bf15-469d-8eaf-a60b3c744643.jpg?v=1604316548"},{"product_id":"spirit-of-britain-postcard-5","title":"POSTCARD (Pack of 10):  Turn That GAS Down! ML0099","description":"\u003ch3 data-mce-fragment=\"1\"\u003eSold in trade packs of 10 postcards\u003c\/h3\u003e\n\u003ch3\u003e\n\u003cstrong\u003eALSO AVAILABLE AS POSTER AND MAGNET\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIssued early in the Second World War and one of a series of home front posters issued by the Ministry of Information, its objective was to encourage less use of coal gas to help the national shipbuilding effort.\u003c\/p\u003e\n\u003cp\u003eRRP: £0.99\u003cbr\u003eCat no: ML0099\u003cbr\u003eBarcode: 5060088442265\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca title=\"Spirit of Britain Range\" href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\" data-mce-href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"Memory Lane","offers":[{"title":"Default Title","offer_id":36714892394652,"sku":"ML0099","price":1.75,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/SPIRIT-gas-postcard-MOCKUP_9fd816ec-8da0-45a4-a252-96da49b40568.jpg?v=1604316582"},{"product_id":"spirit-of-britain-postcard-4","title":"POSTCARD (Pack of 10): Switch Off That LIGHT! ML0098","description":"\u003ch3 data-mce-fragment=\"1\"\u003eSold in trade packs of 10 postcards\u003c\/h3\u003e\n\u003ch3\u003e\n\u003cstrong\u003eALSO AVAILABLE AS POSTER AND MAGNET\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIssued early in the Second World War and one of a series of home front posters issued by the Ministry of Information, its objective was to encourage conservation of electricity for aircraft manufacture.\u003c\/p\u003e\n\u003cp\u003eRRP: £0.99\u003cbr\u003eCat no: ML0098\u003cbr\u003eBarcode: 5060088442258\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\" title=\"Spirit of Britain Range\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"Memory Lane","offers":[{"title":"Default Title","offer_id":36714898063516,"sku":"ML0098","price":1.75,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/SPIRIT-light-postcard-MOCKUP_fa867d40-a8c0-4cfe-afe9-a0870012ac9e.jpg?v=1604316584"},{"product_id":"spirit-of-britain-postcard-3","title":"POSTCARD (Pack of 10): Use Less WATER! ML0097","description":"\u003ch3 data-mce-fragment=\"1\"\u003eSold in trade packs of 10 postcards\u003c\/h3\u003e\n\u003ch3\u003e\n\u003cstrong\u003eALSO AVAILABLE AS POSTER AND MAGNET\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIssued early in the Second World War and one of a series of home front posters issued by the Ministry of Information, its objective was to encourage conservation of water for munitions manufacture.\u003c\/p\u003e\n\u003cp\u003eRRP: £0.99\u003cbr\u003eCat no: ML0097\u003cbr\u003eBarcode: 5060088442241\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca title=\"Spirit of Britain Range\" href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\" data-mce-href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"Memory Lane","offers":[{"title":"Default Title","offer_id":36714898849948,"sku":"ML0097","price":1.75,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/SPIRIT-water-postcard-MOCKUP_dcfe204a-53d0-4172-adea-b7ce21e7664f.jpg?v=1604316587"},{"product_id":"poster-make-do-and-mend","title":"POSTER (Pack of 10): Make Do And Mend. GLMY207","description":"\u003ch3\u003e\u003cstrong\u003eSold in trade packs of 10 posters\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch3\u003e\u003cstrong\u003eALSO AVAILABLE AS POSTCARD AND MAGNET\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNothing evokes wartime belt-tightening like the phrase ‘make do and mend’ – yet how relevant it remains today! In 1941, the coming of clothes rationing and government appeals to recycle inspired this jolly but pointed poster from the Board of Trade.\u003c\/p\u003e\n\u003cp\u003ePoster size: A3\u003cbr\u003eEach individually presented in recyclable polybag with header card and eurohanger slot\u003cbr\u003eCat no: GLMY207\u003cbr\u003eBarcode: \u003cspan data-mce-fragment=\"1\"\u003e5060088441435\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan\u003eAlso available framed and mounted.  Call 0800 298 3739 for details.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca title=\"Spirit of Britain Range\" href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003c\/p\u003e\n\u003cbr\u003e","brand":"Memory Lane","offers":[{"title":"Default Title","offer_id":36714902683804,"sku":"GLMY207","price":14.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/poster-frame-makedo_a9f92b03-3820-4a7e-a337-88b2824c800e.jpg?v=1604316826"},{"product_id":"spirit-of-britain-poster-7","title":"POSTER (Pack of 10): Switch Off That LIGHT! ML0136","description":"\u003ch3\u003e\u003cstrong\u003eSold in trade packs of 10 posters\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eALSO AVAILABLE AS POSTCARD AND MAGNET\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIssued early in the Second World War and one of a series of home front posters issued by the Ministry of Information, its objective was to encourage conservation of electricity for aircraft manufacture.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePoster size: A3\u003cbr data-mce-fragment=\"1\"\u003eEach individually presented in recyclable polybag with header card and eurohanger slot\u003cbr data-mce-fragment=\"1\"\u003eCat no: ML0136\u003cbr data-mce-fragment=\"1\"\u003eBarcode: 5060088442623\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem data-mce-fragment=\"1\"\u003e\u003cspan\u003eAlso available framed and mounted.  Call 0800 298 3739 for details.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cspan data-mce-fragment=\"1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\" title=\"Spirit of Britain Range\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e","brand":"Memory Lane","offers":[{"title":"Default Title","offer_id":36714905862300,"sku":"ML0136","price":14.55,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/poster-frame-light_007ebdae-3d0d-4334-a6c6-923b6cc2dd2a.jpg?v=1604316611"},{"product_id":"spirit-of-britain-poster-5","title":"POSTER (Pack of 10): Turn That GAS Down! ML0137","description":"\u003ch3\u003e\u003cstrong\u003eSold in trade packs of 10 posters\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch3\u003e\u003cstrong\u003eALSO AVAILABLE AS POSTCARD AND MAGNET\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIssued early in the Second World War and one of a series of home front posters issued by the Ministry of Information, its objective was to encourage less use of coal gas to help the national shipbuilding effort.\u003c\/p\u003e\n\u003cp\u003ePoster size: A3\u003cbr\u003eEach individually presented in recyclable polybag with header card and eurohanger slot\u003cbr\u003eCat no: ML0137\u003cbr\u003eBarcode: 5060088442630\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan\u003eAlso available framed and mounted.  Call 0800 298 3739 for details.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\" title=\"Spirit of Britain Range\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Memory Lane","offers":[{"title":"Default Title","offer_id":36714905927836,"sku":"ML0137","price":14.55,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/poster-frame-gas_bfc4f7f1-22d1-4fbc-9b85-4d2aae5cb0c1.jpg?v=1604316617"},{"product_id":"spirit-of-britain-poster-6","title":"POSTER (Pack of 10): Use Less WATER! ML0135","description":"\u003ch3\u003e\u003cstrong\u003eSold in trade packs of 10 posters\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch3\u003e\u003cstrong\u003eALSO AVAILABLE AS POSTCARD AND MAGNET\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIssued early in the Second World War and one of a series of home front posters issued by the Ministry of Information, its objective was to encourage conservation of water for munitions manufacture.\u003c\/p\u003e\n\u003cp\u003ePoster size: A3\u003cbr\u003eEach individually presented in recyclable polybag with header card and eurohanger slot\u003cbr\u003eCat no: ML0135\u003cbr\u003eBarcode: 5060088442616\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan\u003eAlso available framed and mounted.  Call 0800 298 3739 for details.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca title=\"Spirit of Britain Range\" href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Memory Lane","offers":[{"title":"Default Title","offer_id":36714905960604,"sku":"ML0135","price":14.55,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/poster-frame-water_2bb626fb-f94e-4749-98bf-78f5c0558db5.jpg?v=1604316615"},{"product_id":"spirit-of-britain-magnet-3","title":"MAGNET (Pack of 10): Use Less WATER! ML0113","description":"\u003ch3\u003eSold in trade packs of 10 magnets\u003c\/h3\u003e\n\u003ch3\u003e\n\u003cstrong\u003eALSO AVAILABLE AS POSTCARD AND POSTER\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIssued early in the Second World War and one of a series of home front posters issued by the Ministry of Information, its objective was to encourage conservation of water for munitions manufacture.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eEach magnet is 53 x 80mm\u003cbr\u003eCat no: ML0113\u003cbr\u003eBarcode: 5060088442401\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003ci\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\" title=\"Spirit of Britain Range\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"Memory Lane","offers":[{"title":"Default Title","offer_id":36714921230492,"sku":"ML0113","price":6.75,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/magnetwater_3476c992-311d-4a34-82c5-26a0e3981cfe.jpg?v=1604316550"},{"product_id":"make-do-and-mend","title":"POSTCARD (Pack of 10): Make Do And Mend. GLMY234","description":"\u003ch3\u003eSold in trade packs of 10 postcards\u003c\/h3\u003e\n\u003ch3\u003e\n\u003cstrong\u003eALSO AVAILABLE AS POSTER AND MAGNET\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNothing evokes wartime belt-tightening like the phrase ‘make do and mend’ – yet how relevant it remains today! In 1941, the coming of clothes rationing and government appeals to recycle inspired a jolly but pointed poster from the Board of Trade – now reproduced in handy postcard form.\u003c\/p\u003e\n\u003cp\u003eRRP: 0.99\u003cbr\u003eCat no: GLMY234\u003cbr\u003eBarcode: 5060088440407\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\" title=\"Spirit of Britain Range\" data-mce-href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"Memory Lane","offers":[{"title":"Default Title","offer_id":36714923360412,"sku":"GLMY234","price":1.75,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/makedo-MOCKUP.jpg?v=1607362510"},{"product_id":"copy-of-magnet-children-are-safer-in-the-country-leave-them-there","title":"MAGNET (Pack of 10): Make Do And Mend. ML0152","description":"\u003ch3\u003eSold in trade packs of 10 magnets\u003c\/h3\u003e\n\u003ch3\u003e\n\u003cstrong\u003eALSO AVAILABLE AS POSTCARD AND POSTER\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p1\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eNothing evokes wartime belt-tightening like the phrase ‘make do and mend’ – yet how relevant it remains today! In 1941, the coming of clothes rationing and government appeals to recycle inspired this jolly but pointed design from the Board of Trade.\u003c\/span\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p1\"\u003eEach magnet is 53 x 80mm\u003cbr\u003eCat no: ML0152\u003cbr\u003eBarcode: 5060088442753\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eShop the rest of the 'Spirit of Britain' range \u003ci\u003e\u003ca title=\"Spirit of Britain Range\" href=\"https:\/\/memory-lane.co.uk\/collections\/spirit-of-britain\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"Memory Lane","offers":[{"title":"Default Title","offer_id":37136026894492,"sku":"ML0152","price":6.75,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/magnet-make-do-mockup.jpg?v=1607355450"},{"product_id":"tea-towel-pack-of-10-make-do-and-mend","title":"COTTON TEA TOWEL: Make Do And Mend","description":"\u003ch3 data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eALSO AVAILABLE AS A POSTER, POSTCARD AND MAGNET\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eNothing evokes wartime belt-tightening like the phrase ‘make do and mend’ – yet how relevant it remains today! In 1941, the coming of clothes rationing and government appeals to recycle inspired this jolly but pointed poster from the Board of Trade.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSOLD IN TRADE PACKS OF 10 TEA TOWELS\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e• SIZE: 68.6cm x 47cm\u003c\/p\u003e\n\u003cp\u003e• Stitched hem\u003c\/p\u003e\n\u003cp\u003e• Hanging hook\u003c\/p\u003e\n\u003cp\u003e• Made from durable high quality 100% cotton\u003c\/p\u003e\n\u003cp\u003e• Machine washable on 40 degrees\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eCat no: ML0176\u003cbr data-mce-fragment=\"1\"\u003eBarcode:\u003cspan data-mce-fragment=\"1\"\u003e \u003ca data-action=\"open-modal\" data-mce-fragment=\"1\"\u003e5060088443064\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/memory-lane-trade.co.uk\/collections\/spirit-of-britain\" title=\"Spirit of Britain Range\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/memory-lane-trade.co.uk\/collections\/spirit-of-britain\" target=\"_blank\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Memory Lane Media Limited","offers":[{"title":"Default Title","offer_id":41902048313500,"sku":"ML0176","price":41.8,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/make-doteatowelLR.jpg?v=1662048984"},{"product_id":"tea-towel-pack-of-10-use-less-water","title":"COTTON TEA TOWEL: Use Less WATER!","description":"\u003ch3 data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eALSO AVAILABLE AS A POSTER, POSTCARD AND MAGNET\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eIssued early in the Second World War and one of a series of home front posters issued by the Ministry of Information, its objective was to encourage conservation of water for munitions manufacture.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSOLD IN TRADE PACKS OF 10 TEA TOWELS\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e• SIZE: 68.6cm x 47cm\u003c\/p\u003e\n\u003cp\u003e• Stitched hem\u003c\/p\u003e\n\u003cp\u003e• Hanging hook\u003c\/p\u003e\n\u003cp\u003e• Made from durable high quality 100% cotton\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e• Machine washable on 40 degrees\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eCat no: ML0179\u003cbr data-mce-fragment=\"1\"\u003eBarcode:\u003cspan data-mce-fragment=\"1\"\u003e \u003ca data-action=\"open-modal\" data-mce-fragment=\"1\"\u003e5060088443095\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/memory-lane-trade.co.uk\/collections\/spirit-of-britain\" title=\"Spirit of Britain Range\" target=\"_blank\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"Memory Lane Media Limited","offers":[{"title":"Default Title","offer_id":41902073118876,"sku":"ML0179","price":41.8,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/lesswaterteatowelLR.jpg?v=1662049271"},{"product_id":"tea-towel-pack-of-10-switch-off-that-light","title":"COTTON TEA TOWEL: Switch off that LIGHT!","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"product-description rte\" data-mce-fragment=\"1\" itemprop=\"description\"\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eALSO AVAILABLE AS A POSTER, POSTCARD AND MAGNET\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eIssued early in the Second World War and one of a series of home front posters issued by the Ministry of Information, its objective was to encourage conservation of electricity for aircraft manufacture.\u003c\/span\u003e\u003c\/p\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eSOLD IN TRADE PACKS OF 10 TEA TOWELS\u003c\/strong\u003e\n\u003c\/div\u003e\n \n\u003cdiv class=\"product-description rte\" data-mce-fragment=\"1\" itemprop=\"description\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e• SIZE: 68.6cm x 47cm\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e• Stitched hem\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e• Hanging hook\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e• Made from durable high quality 100% cotton\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e• Machine washable on 40 degrees\u003cbr\u003e\u003c\/p\u003e\n\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eCat no: ML0178\u003cbr data-mce-fragment=\"1\"\u003eBarcode:\u003cspan data-mce-fragment=\"1\"\u003e 5060088443088\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/memory-lane-trade.co.uk\/collections\/spirit-of-britain\" title=\"Spirit of Britain Range\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/memory-lane-trade.co.uk\/collections\/spirit-of-britain\" target=\"_blank\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"social-sharing is-normal\" data-permalink=\"https:\/\/memory-lane-trade.co.uk\/products\/tea-towel-pack-of-10-use-less-water\" data-mce-fragment=\"1\"\u003e\u003c\/div\u003e","brand":"Memory Lane Media Limited","offers":[{"title":"Default Title","offer_id":41902154842268,"sku":"ML0178","price":41.8,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/lightteatowelLR.jpg?v=1662050282"},{"product_id":"tea-towel-pack-of-10-turn-that-gas-down","title":"COTTON TEA TOWEL: Turn that GAS down!","description":"\u003ch3 data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eALSO AVAILABLE AS A POSTER, POSTCARD AND MAGNET\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eA PART OF OUR EXCLUSIVE 'SPIRIT OF BRITAIN' COLLECTION\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eIssued early in the Second World War and one of a series of home front posters issued by the Ministry of Information, its objective was to encourage less use of coal gas to help the national shipbuilding effort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSOLD IN TRADE PACKS OF 10 TEA TOWELS\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e• SIZE: 68.6cm x 47cm\u003c\/p\u003e\n\u003cp\u003e• Stitched hem\u003c\/p\u003e\n\u003cp\u003e• Hanging hook\u003c\/p\u003e\n\u003cp\u003e• Made from durable high quality 100% cotton\u003c\/p\u003e\n\u003cp\u003e• Machine washable on 40 degrees\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eCat no: ML0177\u003cbr data-mce-fragment=\"1\"\u003eBarcode:\u003cspan data-mce-fragment=\"1\"\u003e 5060088443071\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eShop the rest of the 'Spirit of Britain' collection\u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003ca title=\"Spirit of Britain Range\" href=\"https:\/\/memory-lane-trade.co.uk\/collections\/spirit-of-britain\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"https:\/\/memory-lane-trade.co.uk\/collections\/spirit-of-britain\"\u003ehere\u003c\/a\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"Memory Lane Media Limited","offers":[{"title":"Default Title","offer_id":41902178467996,"sku":"ML0177","price":41.8,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1516\/3026\/products\/gasteatowelLR.jpg?v=1662050567"}],"url":"https:\/\/memorylanemedia.myshopify.com\/collections\/austerity.oembed","provider":"Memory Lane","version":"1.0","type":"link"}